Build It With Them, Not For Them


Podcasting Observations

by Dave Jackson

Should I Cover This Topic? Here is How To Make The Right Decision

Recently I've noticed a few podcasters who used to be married, and now are single. I know a few others who are struggling. I have two "Friendly" (but expensive) divorces under my belt.

My second marriage (after dating for two) lasted six years. Five and a half of those were in marriage counseling. I've read enough books on relationships to fill a library, and consequently feel I have advice that could help people.

But my audience is all about growing their downloads. Would this fly????

So what do you do if you have a new food you want to serve at your restaurant, or a song you want to put on your album, or a poem you want to put in your book.

You run it by some people you trust. Two were customers of Podpage that were listeners of my show (perfect) and a group of School of Podcasting members all said, "I would listen to that." One even said, "That is why I listen to your show you care about your audience and want them to succeed more than you want the sale (that made me feel pretty good, I gotta tell ya).

This is also where a newsletter or "Patreon Group" (even if you're not on Patreon) could come in handy. My friend Glenn Hebert from the Horse Radio Network has a group and they all give a thumbs up or down on each episode, guest, etc.

So when in doubt, ask your audience.


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This newsletter contains affiliate links. Not all of them, but some of them. I earn a small commission, and it doesn’t cost you anything. I call that a win-win.

Stuff That Caught My Eye

5 Best SEO Browser Extensions You Should Install NOW!

Matt Diggity is an SEO Guru who shares some chrome extensions that look very cool if you’re looking to jump into SEO.

Check it out!

The YouTube Playbook in 37 Minutes

Colin and Samir have a channel where they talk to other successful YouTubers. They made a compilation video filled with all sorts of YouTube Tips.

Check It Out.

1 of 10 YouTube Thumbnails and more

I mentioned this a few editions ago when it was just YouTube Thumbnails, but now it does a ton more. Now it can help with ideas, titles, thumbnails, niche focus, competitor tracking, and shorts tools. At $39/month I thought it was a bit pricy for a “thumbnail creator” but now it does a whole lot more, I keep revisiting their site.

Check it Out.

Coming Soon

I have an interview with someone who was able to score some brand partnerships while still having a smaller audience on deck. I also have an episode coming out Monday that combines podcasting and Ace Frehley.

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Go Podcasting!

Dave Jackson
2018 Podcaster Hall of Fame Inductee
Podcast Consultant, Speaker, Author
www.schoolofpodcasting.com

P.O. Box 6574, Akron, OH 44312
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Dave Jackson

Dave Jackson began podcasting in 2005 and launched the School of Podcasting (schoolofpodcasting.com). He has helped hundreds of people plan, launch, and grow their podcasts. In 2018 he was inducted into the Academy of Podcasters Hall of Fame.

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