Podcasting Observations by Dave Jackson Oh I Didn’t Think About That So I bought a NEEWER MS60B LED Video Light along with NEEWER 35”/90cm Octagonal Softbox. Any time I see someone using a Softbox, I just think they look “this much” better. So when they went on sale at Amazon I pulled the tigger. Then I needed something to hang the lights on my poll going across my ceiling. So there is that additional price for the NEEWER Super Clamp. It was more or less a $300 lesson. So what happened? This...
12 days ago • 3 min read
Podcasting Observations by Dave Jackson This newsletter contains affiliate links. Not all of them, but some of them. I earn a small commission, and it doesn’t cost you anything. I call that a win-win. Well This Looks Weird One thing I’ve learned this week is to think before opening your mouth. You might even do a hint of research. We’ve all heard about Inception Point. This is the company that has AI make 3000 episodes a week and if they get more than 20 downloads it’s profitable. I heard the...
19 days ago • 4 min read
Podcasting Observations by Dave Jackson Handling Rejections So it took me three attempts to get Pat Flynn on my show (he kept having children). That is an example of when a “No” isn’t a “No.” It’s a “Not Now” and often we are looking through the eyes of rejection and it smears our vision. The band Rush has just announced they are going to do a small tour ( with tickets at 600+ ea as I check the Cleveland location) in 2026. When their drummer first died, it was more or less, “Never again.”...
25 days ago • 3 min read
Podcasting Observations by Dave Jackson Did I Detect Some Snark? So I was at the Empowered Podcasting Conference over the weekend. It’s a fun conference in a fabulous location and I got to speak, make some new friends and catch up with some old friends. One speaker was urging people to not copy other people. I agree with that, but they also said the phrase “Best Practices” in the same way one might say “8-Track Tapes.” In that you expected them to say “Ugh… Podcast Best Practices…” Now this...
about 1 month ago • 3 min read
Podcasting Observations by Dave Jackson It Doesn’t Hurt TO Think On It So Kit informed me my yearly plan is going up by $100/year. There are two thoughts you can follow here: How do I get more money out of my list? What is a cheaper alternative? Kit (formerly, and forever in my heart as “Convertkit”) provides all sorts of fun tools. I use them for my email (along with this list). With this price hike I asked, “Do I use these fancy features?” the answer. Maybe, but do they make a difference?...
about 1 month ago • 4 min read
Podcasting Observations by Dave Jackson Pushed Out of My Comfort Zone I recently hired a business coach who nudged me into uncharted territory—email campaigns. Up until then, I'd sent emails like this one, but never with the explicit intent of making a sale. This challenge pushed me out of my comfort zone. I embarked on a journey to understand various types of emails, each serving a distinct purpose, and scheduled them accordingly. It felt strange, and I was plagued with thoughts like, "What...
3 months ago • 3 min read
Podcasting Observations by Dave Jackson Raise Your Hand If You Have Never Heard Me I was waiting for the staff at the Higheredpod.com event to introduce me, so I grabbed my camera and said, “If you’ve never heard my show, or ever heard me speak (in other words you were like, “Who???) I asked them to not be shy and raise their hand. This is how you grow your audience. You find people who should be listening to your show - but aren’t. I then had ONE chance to make a good first impression....
4 months ago • 3 min read
Podcasting Observations by Dave Jackson The Other Benefits of Podcasting This past weekend we watched what might (should?) be the last performance by the OGs of Heave Metal Black Sabbath. The Great Ozzy Osbourne commanding a crowd while sitting in a chair as he no longer can stand up for long periods. As someone who has love Ozzy for decades it was great to see a crowd make him smile as he was doing what he loves, but also somewhat melancholy as this might just be the last time we ever see...
4 months ago • 3 min read
Podcasting Observations by Dave Jackson Should I Cover This Topic? Here is How To Make The Right Decision Recently I've noticed a few podcasters who used to be married, and now are single. I know a few others who are struggling. I have two "Friendly" (but expensive) divorces under my belt. My second marriage (after dating for two) lasted six years. Five and a half of those were in marriage counseling. I've read enough books on relationships to fill a library, and consequently feel I have...
4 months ago • 3 min read